c:\cordova_project\project_name
c:\cordova_project\Crodova build release apk1.bat
c:\cordova_project\Crodova build release apk2.bat
c:\cordova_project\Crodova build release apk3.bat
c:\cordova_project\zipalign.exe
.Crodova build release apk1.bat
cd project_name
cordova build --release android
.Crodova build release apk2.bat
ECHO off
set /p storepass=input storepass :
set /p keypass=input keypass :
cd project_name
set PATH=%PATH%;C:\"Program Files"\Java\jdk1.8.0_74\bin\
jarsigner -verbose -keystore ../keystore/eexcel.keystore -storepass %storepass% -keypass %keypass% platforms/android/build/outputs/apk/android-release-unsigned.apk alias_name
.Crodova build release apk3.bat
cd project_name
del /f /q platforms/android/build/outputs/apk/project_name.apk
%cd%\..\zipalign -f -v 4 platforms\android\build\outputs\apk\android-release-unsigned.apk platforms\android\build\outputs\apk\project_name.apk
PS:zipalign download from internet
http://forum.xda-developers.com/showthread.php?t=2214583
http://forum.xda-developers.com/attachment.php?attachmentid=1848618&d=1364750980